We’re Hiring!
Social Media Manager & Content CreatoR
Part-Time
Portland, Maine
Hours: 15-20 hours per week (days of the week and time of day vary depending on season and event schedule.)
Start Date: ASAP
ABOUT WINE WISE
Since 2010, Wine Wise has curated unparalleled wine education experiences in Portland, Maine, offering engaging and interactive opportunities for individuals to enrich their Maine experience and wine knowledge through an array of public events, private engagements, and wine region excursions. As a locally owned and community-driven business, Wine Wise fosters deep connections within the Greater Portland community and collaborates with numerous small, local businesses in the restaurant, beverage, and marine sectors, while also drawing a significant and growing number of newcomers to Maine for world-class wine experiences. In 2023, Wine Wise’s highly acclaimed Wine Sails attracted customers from 45 states, the District of Columbia, Puerto Rico, the U.S. Virgin Islands, Canada, the United Kingdom, Australia, and 111 cities and towns within Maine, and was featured in Yankee Magazine’s “Best of New England, 2023 Summer Guide.” In addition to June-October Wine Sails, Wine Wise’s services include Sommelier-Curated Wine Club and Delivery, National and International Wine Region Trips, Private Events, Consulting, and more.
ABOUT THE CANDIDATE
Desired candidates have fluency in all social media platforms and trends, outstanding time management, organization, and communication skills, the ability to think strategically, and creatively, adaptability, and detail-oriented, and a passion for quality work, which are essential to success in this position. Strong photography, video, and writing skills are a plus!
ABOUT THE JOB
Wine Wise is seeking a self-motivated, creative, reliable, quality-focused, and organized individual to join our team to lead our social media presence across multiple platforms and blog content. Content will be consistent high-quality video, photography, recipes with chefs, and copy that builds engagement, excitement, and participation, supports our partners, and deepens our support of our community and customers.
The ideal candidate should be knowledgeable or have a strong willingness to learn about the latest TikTok and Instagram trends, best practices, and algorithms.
Ability to write clearly and effectively for the Wine Wise blog and social content.
A creative thinker who enjoys experimenting with platforms in unique and unexpected ways.
You love all things wine and food (experience in restaurants is a huge plus!)
Knowledge of various editing software for mobile video and photography.
Capture well-lit high-quality photos and videos on Wine Sails, at Wine & Food Walks, Wine Club events, etc.
Draft and optimize video, photos, and copy according to brand guidelines and best practices for each platform.
Create engaging on-brand videos/reels, posts, and stories for publishing on TikTok, Instagram, and Facebook.
Develop short captions and hashtags for publishing reels, posts, and stories.
Post 3-5x a week on all Wine Wise social media platforms to raise national awareness of events, products, and services.
Work with local chefs to shoot wine-pairing recipes onsite for wine club social and blog content.
Publish new blog content weekly or bi-weekly.
Strategize ways to grow our social media audience.
Create and manage your content publishing schedule across social media and blog platforms.
Monitor metrics across platforms to inform ongoing content development.
Identify, communicate, and troubleshoot constraints.
Valid driver’s license and reliable transportation
COORDINATION & TEAM COLLABORATION
Participate in team meetings to develop an understanding of brand voice and visual style
Collaborate with the Wine Wise Team to develop and update a content calendar in weekly marketing meetings.
Brainstorm and pitch new and engaging content ideas to the Wine Wise team across marketing platforms
Collaborate on Wine Club recipe content with chefs and capture footage for reels and blogs.
Schedule and professionally execute photoshoots with our partners.
Participate in ongoing weekly team status/planning meetings
Collaborate to create a requirements list for photo/video shoots
Coordinate and schedule shoots with our partners professionally and efficiently
Collaborate to develop on-brand short captions, copy, and hashtags to promote reels/videos according to best practices across all platforms
REQUIRED SKILLS & CHARACTERISTICS
Social and digital media savvy
Detail-oriented
Creative thinker
Extremely organized
Strong work ethic
Excellent communicator
Proactive and self-motivated
Team player
Eager to learn
Resourceful and reliable
IMPORTANT INFORMATION
Education: Bachelor’s degree is strongly preferred, but not required. Industry experience or familiarity is a strong plus. We are open to an entry-level candidate.
Experience: 0-2 years
Travel: To and from events and Greater Portland restaurants.
TO APPLY
Please email winewise@winewiseevents.com with your cover letter and resume with “Content Creator & Media Manager at Wine Wise” in the subject line. It’s important to send both a resume (which tells us what experience you have) and your cover letter (to tell us what desire you have and why you think you are the best person for this very awesome job). We are only able to respond to applicants who submit both and that we feel might be a match for our needs.
We are hiring for multiple positions at Wine Wise and for project work at Portland Wine Week. If you think you are qualified for more than one open position and would like to have a larger role with us, we encourage you to do so by stating this clearly in one email and your cover letter and including “applying for multiple positions” in the subject line. For example, one person could become the Portland Wine Week 15-Video/Reels Creator, and more responsibilities on the marketing team, and become the Friday and Saturday Wine Sail Assistant (Seasonal) for Wine Wise.
We look forward to hearing from you.